Strategic Planning
 |
Project: Strategic
Planning |
Status: Completed |
KMRD
Partners is a relative newcomer to the risk management and insurance industry. Their existing
website, while adequate to their start-up needs, wasn't scalable enough to grow with their business.
Besides usability issues, the old site was short on content, and did little to differentiate KMRD
from its competitors.
KMRD Partners tasked WebQuarter Design with the goal of developing a website to enhance their credibility, build the KMRD Xchange brand - an important differentiator - and take them to the next level.
WebQuarter's services include content planning and development, redesign of the home page and interior layouts, copywriting and copyediting, logo design, implementation of a content management system, and the development of a four-phase strategic plan that covers long-range initiatives, such as publication of articles and white papers, and the addition of interactive features. The end result will be a website that meets the company's needs now and far into the future.
